MODEMAISON PR, WE ARE BUZZ LOVERS!!

We are almost at the final trimestre of 2014 and behind the scenes at ModeMaison PR (aka MMPR), we have identified a few areas we are going to focus on for our main clients notably MAMA & AFRIMMA 2014 winner Stanley Enow as well as the newest rap queen in town CIANA. The offline post […]

SKY RAP RADIO SHOW BECKONS NEW RAP QUEEN CIANA!

Last night saw another media round stop over for our star girl CIANA as she added her Cianic edge to the “La Maximale” radio show on Yaoundé based Kalak FM 94.5 hosted by the vibrant Eric Fopou-sy. The show was on point focusing on CIANA‘s  insight into her young music career as well as her favourite […]

WHEN CIANA STORMS LA MAXIMALE ON KALAK FM!

Tomorrow evening is another show time for our star girl in the making, the new femcee, the current reigning queen of Cameroon hiphop – CIANA as she storms radio host Eric Fopou-sy‘s La Maximale show on Yaoundé based Kalak FM 94.5. The queen is on a post release media tour since the release of her […]

MMPR FOCUS: CUSTOMER LOYALTY IN 3D!

Today our focus is on loyalty marketing, a powerful driver of company growth and we look to Matt Holt associate director, digital strategy at OgilvyOne London as he gives us an insight as per below. Happy Reading!!  As performance marketers have known for decades, loyalty marketing, the act of increasing customer value by focusing efforts […]

MMPR FOCUS: CONTENT MARKETING – BEYOND THE HYPE

Today we are going to focus on the hype that surrounds content marketing and reach out to Paul Marsden, a consumer psychologist for his take. Happy reading!! Hype surrounding content marketing reached fever pitch in 2014. Heralded as the saviour of everything from digital display advertising to the 30 second spot, was there really any […]