MMPR FOCUS: TIPS FOR MANAGING SOCIAL MEDIA AT SCALE BY TAMARA LITTLETON

Managing social media at scale can be a tricky balancing act. You need to have strong direction from the central team, yet give local teams enough leeway to be creative. You need to stick to budget, yet have enough resource to adequately staff the campaign, and have people on stand-by if they’re needed to deal […]

HOW ARE WE FARING ON TWITTER?

The right social media platform can be the most accessible marketing platform where you can engage with your customers freely. It allows your brand to connect directly with your community through your content and imagery, and for your customers to provide you with vital real-time feedback. For us our social media homes are very important […]