MMPR FOCUS: VISUAL CONTENT MADE EASY BY POLYVORE

Fashion brands aren’t just on the social media train – they’re driving it! This is great news for consumers and brands alike: there’s more content than ever out there, and two-way conversations are happening from reviews on beauty sites and social media to user-generated content that is published on both websites and social platforms. The […]

MMPR FOCUS: THE FUTURE OF FASHION TECH

Given the leaps and bounds that wearable tech devices, e-commerce sites and gamified shopping apps have made in recent months, it’s pretty clear that the fashion tech space is growing up. One major indicator of that? Investments in the area have grown significantly in frequency and size over the last year. At Elle’s Fashion Tech […]

MMPR FOCUS: PRODUCT REVIEW

In this digital age, the type of phone one carries is a telling sign of their technical capability and status and it seems whether we like it or not the majority of us could just be keeping up a “tech” appearance! With so many brands and products on the market, are you due for an […]